Social Media Analytics


Social Media Analytics Virginia Beach


Social Media has become a major marketing forced in recent years. When used correctly, they can be used to to help grow your business to amazing heights. But in order for this to be the case, there is one thing that is needed, and that is social media analytics. Here at Imagine Media, we understand the great role that social media analytics Virginia Beach can play when it come to the overall success of a social marketing campaign for a business or company.

When it comes to social media analytics, there are a variety of tools that can be utilized. The following is a comprehensive list of some of the best social media analytics Virginia Beach tools on the internet.Social Media Analytics Virginia Beach.

1. Brandwatch

Brandwatch is an analytics solution that supports over 25 different languages. This would be a wonderful choice for international corporations because of the support for different languages. This company says that there algorithm has the ability to cut through the social spam in order to find the conversations that matter.  Social Media Analytics Virginia Beach, Brandwatch monitors all of the conversation across the social networks. It is often considered to have one of the best gathering tools of all of the social media analytics.

2. Google Analytics

Google Analytics is a free analytics tool. It has became a great resource so social media analytics. Google has recently added social reports to their comprehensive analytics studies. This new addition shows the number of conversions on your site as well as the behaviors of those visitors.  Google analytics created a an “activity stream”. This shows what people are saying on the social networks.

 social media analytics

3. Salesforce’s Marketing Cloud

The marketing cloud is a creation of Salesforce. Salesforce uses a unique technology to listen to the conversations on social media. Salesforce is a paid analytics tool. Although it is the case, it is used often because of its thoroughness. Its unique technology is used to cut through the chatter on social media in order to find the useful and effective information and conversations.

4. Hootsuite

One of the most popular social media advertising tools is Hootsuite, Hootsuite provides one dashboard that is used to manage all of your social media accounts. Another great feature of Hootsuite is that it analyzes your social media activities with its own self created analytic tools. Some social media sites that it analyzes is Google +, Facebook, Twitter and LinkedIn.

5. 33Across

33Across is a social media analytics program that blends social media monitoring with marketing. One of the main features of 33 Across is that it helps brands get a full and complete picture of who their online audience are. They do this by observing how they interact with each other and also how they interact overall on social media. This can benefit both the company as well as the customer. Another feature of 33 Across is that it helps companies know exactly what marketing efforts will best fit their pursuits for their business or company.

6. Topsy

Topsy is a real-time search solution to figuring out what people are doing on social media sites across the world. The social analytics that they offer can be used on basically any set of terms. Topsy also is a great to figure out what is going on, on the social network twitter. Topsy is a partner of Twitter. Since this is the case they are able to have full access to all of the tweets on the site since the start of the site in 2006.

social media analytics

7. Moz Analytics

Moz analytics is another marketing tool for social media platforms, that allows you to have one dashboard that enables you to view all of your social media stats. Also included on this dashboard are all of the other marketing efforts that you are pursuing. One benefit of this tool is that it can analyze your social media standings and see if it is impacting your search engine optimization efforts. It also is able to gather all of the data on your businesses social media standings and gives you options on how to improve them.

8. Buffer

Initially, buffer simply helped people out by spacing out their posts. This allowed their publishing time to be optimized which supposedly brought in more responses to the post. But today, Buffer now offers detailed analytics studies to big time agencies, enterprises and business. Theses detailed analytics basically pointed out what things were working in their social media campaign, and what things weren’t. Buffer provides the data so that you can make the necessary changes to your social media campaigns.

9. Sprout Social

Sprout Social manages all of your various social media sites from a single dashboard, much like Hootsuite. It easily allows you to schedule your posts on various social networking sites such as Facebook and Twitter. Sprout Socials social analytic reports include a variety of different results. Another feature of Sprout Social is that provides a good place to organize and decipher the various complaints you might receive from social media users.

10. Local Response

The last of the social media tools that we will discuss is local response. Local response allows various companies to see what social media is saying about them. They also have a dashboard which makes viewing the users response to your company very easy.

Imagine Media

Being a Virginia Beach based small business, we know that timelines and budgets are important and not an optional guideline to follow, we respect your time and your budget. We don’t re-invent the wheel for every project, and always leverage open source technology and solutions whenever appropriate to keep your costs low. If you have any questions, please feel free to contact us, we look forward to hearing from you. Let us be your website design company.

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Social Media Marketing

Social media networking now accounts for 22% of all time spent online in the U.S.

  • A total of 234 million people age 13 and older in the U.S. used mobile devices in December 2012, and that number continues to grow.
  • Twitter processed more than one billion tweets in December 2012 and averages over 40 million tweets per day.
  • Over 25% of U.S. internet page views occurred at one of the top social networking sites in December 2012, up from 13.8% a year before.

For More Information on Social Media Marketing  Click Here.



Social Media Pricing

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